Iḍā (ee-dah) is a brand that seeks to gently invite you to carve out space and time to honor your own needs for rest and authentic self-care. We seek to simplify your skincare routine and at the same time, nourish body and soul with high quality, nervous system nourishing, natural ingredients. Our simple, elegant sleepwear helps you position deep rest as an essential daily experience. We’re delighted in our offerings and each of our products is handmade with great care.
I am a woman just like you. And all around me I see women just like you and all the incredible things you’re doing, all the care you’re giving. And we know, deep in our own lived experience, how important it is for you to fill your cup too.
Iḍā’s concept is a gentle yet firm pushing back against the parts of ourselves and our culture that compel us to simply drink more caffeine and push through. We are a no to that feeling of being stretched thin, to being wired and tired, to rushing, to overwhelm. This is a quiet rebellion that says: enough. Instead, we are a yes to a calm nervous system, a rested body, a nourished self. We invite slow mornings, savoring sensation, smells, nature and those we love. We long for self-care as a routine part of life that is simple, arising organically, and guilt-free.
The word iḍā is a Sanskrit word that means rest, refreshing, cooling, feminine, pertaining to the lunar aspect. Yoga practitioners may recognize Ida as the name is the iḍā nadi the ‘lunar’ channel of energy the runs parallel to the spine and to the other two major channels pingala and the shushumna. We’ve used the word iḍā with the deepest reverence of its imprinted essence and of the culture and wisdom of ancient India from which it came. We are not without awareness of the impacts of colonialism on many cultures (and the bodies of women) and come from a place of sincere cultural appreciation.
I have traversed a decades-long journey in spiritual seeking and natural health, and Iḍā Embodied is the product of much sifting and sorting, uncovering the real and authentic from the noise of the wellness marketplace, which, lets be honest, can be an added burden to women’s endless list of things they (allegedly) must do. I am a mother, a naturopath, a midwife and yoga practitioner of many years. Iḍā is a passion project and has been created carefully with love.
I have traversed a decades-long journey in spiritual seeking and natural health, and Iḍā Embodied is the product of much sifting and sorting, uncovering the real and authentic from the noise of the wellness marketplace, which, lets be honest, can be an added burden to women’s endless list of things they (allegedly) must do. I am a mother, a naturopath, a midwife and yoga practitioner of many years. Iḍā is a passion project and has been created carefully with love.
To begin to invite rest into your life today, listen to my sister project and free offering on Spotify or Apple podcasts, the Yoga Nidra Project.
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